Crap – Shopify Migration from Magento 1.9
Crap modernized its ecommerce store by migrating from Magento 1.9 to Shopify, improving performance, scalability, and user experience while preserving SEO value and key functionalities.
Industry
Ecommerce – Fishing & Outdoor Sports
Technology
Shopify
Services
Shopify Store Setup & Theme Implementation, UI/UX Design & User Journey Optimization,
Data Migration (Products, Customers, Orders, Reviews)
Project Overview
Crap is an online store dedicated to carp fishing enthusiasts, offering premium fishing gear, bait, accessories, and trusted brands. The client aimed to modernize their ecommerce presence by migrating from Magento 1.9 to Shopify, while retaining SEO equity, existing features, and ensuring a smooth user experience.
The existing website had performance limitations, outdated technology, and complex maintenance requirements. The migration to Shopify was chosen to improve scalability, ease of management, and overall customer experience.
Project Objectives
- Migrate the existing Magento 1.9 website to Shopify
- Transfer critical data including products, customers, orders, and reviews
- Ensure an easy and intuitive user journey
- Use an out-of-the-box Shopify theme aligned with brand guidelines
- Retain current website’s SEO juice and URLs
- Conduct comprehensive testing to ensure flawless functionality
- Integrate preferred payment methods
- Build a scalable and future-ready ecommerce platform
Project Execution
1. Design and Discovery Process
- Complete platform discovery and requirement analysis
- Functional and technical analysis of Magento extensions
- SEO benchmarking and URL structure analysis
- Selection of Yuva Shopify Theme for modern look and mobile responsiveness
- UX planning to simplify navigation and improve conversions
2. Development and Customization
- Shopify store setup and theme implementation
- Customization of layouts, navigation, and UI components
- Configuration of taxes, promotions, shipping rules, and system settings
- Integration of analytics, tracking, and SEO tools
- Core customization and third-party integrations where required
3. Content Migration to Shopify
The following data was successfully migrated from Magento 1.9 to Shopify:
- Orders: 4,488
- Customers: 1,634
- Products: 3,155
- Customer Reviews: 159
- Languages
- Romanian – 4,480 records
- English – 8 records
- CMS Pages:
- Customer Support
- Data Center
- Orders
- Legality
- About Us
- Additional informational pages (13–15 total)
Blogs and forum pages that were previously leading to 404 errors were addressed through redirection planning.
4. URL Redirection and SEO Preservation
- Detailed URL mapping from Magento to Shopify
- Implementation of 301 redirects to preserve SEO rankings
- Metadata, alt tags, and on-page SEO retention
- Google Search Console and Analytics configuration
- Continuous SEO monitoring to prevent traffic loss
5. Thorough Testing and Quality Assurance
- Functional testing of all store features
- Payment gateway testing (COD, Bank Transfer, EuPlatesc)
- Product filters, cart, checkout, and account testing
- Cross-browser and device compatibility testing
- Performance and data validation testing
- User Acceptance Testing (UAT) before final launch
6. Launch and Ongoing Support
- Domain migration and DNS configuration
- Final production deployment
- Post-launch monitoring and bug fixes
- Ongoing technical support and optimization
Results & Feedback
- Successful migration from Magento 1.9 to Shopify without data loss
- Improved site performance and scalability
- Seamless and intuitive user experience
- SEO rankings preserved with no major traffic drop
- Simplified backend management for the client
- Future-ready ecommerce platform with modern design
Client’s Feedback
“Great job! Thank you and wait next task… 🙂”
Florin Negrea
General Manager
What Our Customers Says
reviewed by JOE WILLIAMS
Senior manager, Remedy Liqour
Head of Business Engagement, WRI
“Ebizon is one of the best in the business and they back this up with their quick and friendly support. The team is relentless to listen to our issues and come up with a solution. Have seen the team stretch beyond their knowledge to help us.”
reviewed by JOSEPH CURLEY
Vice President, Sokolin
Content Officer, Society for Science & Public
“My experience with this partnership has been positive. The support Ebizon extended towards us was commendable. It perfectly fulfils our requirements with their support we had no hassle.”
reviewed by Beat Walder
Manager, Forester Beauty
Chief of Staff, Strategic Dentistry
“I’m the owner of Forester Beauty in Switzerland. I’ve contacted Dee and he led me through the whole process of migrating our online shop to Shopify, including custom elements to enhance user experience. The whole Project Team at Ebizon has a very professional attitude and provide their support and insights promptly.”
reviewed by Wilma Pretorius
Managing Director, Cranimals
For fully managed WordPress installs, WPEngine is my Go-To
“The Team worked well with my company to migrate our Magento store to a new Shopify store. Ebizon was able to implement required applications to enable a near seamless transition. Thanks Team!
reviewed by Raul
Senior Manager, Emporium Embroidery
Head of Business Engagement, WRI
“Emporium Embroidery – customization module / Magento upgrade Thank you Ebizon and a great thank you to the team who was always very helpful on this journey.”
reviewed by Alexandre Salem
eCommerce Manager, Ada Cosmetic
Chief of Staff, Strategic Dentistry
“Thanks to EbizON solution, the platform enabled the company to sell products efficiently. The team worked in sprints and held weekly meetings, ensuring accurate outcomes.”
reviewed by Po Ming Lam
Manager, Avec Plaisirs Chefs Traiteurs
For fully managed WordPress installs, WPEngine is my Go-To
“Ebizon is helping our Magento development needs. Their customer oriented approach has made our experience very pleasant and efficient. We are definitely sending more work to them and recommend others to try them out!”
