eCommerce Audit Services

Maximize Sales & Enhance User Experience with Our Exclusive eCommerce Audit.

Unlock growth with our concise audit: platform insights, cart optimization, speed, security, SEO, and CRO enhancements.

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We’ve Driven Impact At

What’s Covered In Our Power-Packed Ecommerce Audits

SEO (Search Engine Optimization)

  • On-page, off-page & technical SEO: Reviews all aspects of SEO including content relevance, external backlinks, and technical setups like website structure and HTML.
  • Internal links, URLs, & backlinks: Examines the internal linking structure, the SEO-friendliness of URLs, and the quality and quantity of backlinks.
  • 60+ SEO Factors: A thorough review of over 60 different SEO factors, which could include keyword optimization, meta tags, mobile-friendliness, etc.
  • Product Page/User Experience/Home Page CRO (Conversion Rate Optimization): Focuses on optimizing product pages, the home page, and overall user experience to improve conversion rates.
  • Website Engagement Score: Evaluates how engaging the website is to visitors, likely using metrics such as time on site, bounce rate, and interactions per visit.
  • Performance Review: Looks at how well the shopping cart functions, identifying any issues that might deter a customer from completing a purchase.
  • Checkout Conversions/AOV (Average Order Value) Improvements: Offers insights and steps to improve the checkout process and strategies to increase the average order value.
  • Recover Abandoned Carts: Suggests methods to identify and re-engage customers who have abandoned their shopping carts.
  • Live Search/Product Recommendations/Catalog Service/Personalization: Reviews features that enhance the shopping experience, such as effective search capabilities, personalized product recommendations, catalog navigation, and overall personalization of the shopping experience.
  • CDN & WAF (Content Delivery Network & Web Application Firewall), Security Patch Updates, Payment Gateway Security, Admin Panel Security: Evaluates the security measures in place to protect the site and its users from cyber threats, including the use of CDNs and WAFs, keeping software up to date, securing payment processes, and protecting the admin panel.
  • Extension/Plugin Review, Caching Strategy, Database & Server Optimization, Customization Assessment: Delves into the technical setup of the Magento site, including the compatibility and performance impact of extensions and custom code, effectiveness of caching strategies, and optimization of the database and server configurations for speed and efficiency.

SEO (Search Engine Optimization)

  • On-page, off-page & technical SEO: Similar to Magento, this covers content optimization, link-building strategies, and technical aspects like site structure and schema markup tailored to Shopify’s environment.
  • Internal links, URLs, & backlinks: Examining the Shopify site’s URL structure, which is influenced by Shopify’s predefined URL paths, and strategies for internal and external linking.
  • 60+ SEO Factors: A broad review of SEO best practices, including Shopify-specific considerations like app-induced SEO issues or theme-related SEO enhancements.
  • Product Page/User Experience/Home Page CRO: Focused on leveraging Shopify’s design and app ecosystem to optimize conversion paths, product page layouts, and overall site design for better user experience and conversion rates.
  • Website Engagement Score: Assessing engagement using Shopify’s analytics and third-party tools to measure visitor interaction and identify improvement areas.
  • Cart Performance Review: Reviewing the Shopify checkout process for speed, user experience, and customization options to improve performance.
  • Checkout Conversions/AOV Improvements: Providing strategies within Shopify’s framework to enhance the checkout experience, increase AOV, and implement upselling or cross-selling techniques.
  • Recover Abandoned Carts: Utilizing Shopify’s built-in tools or third-party apps to implement abandoned cart recovery strategies effectively.
  • Live Search/Product Recommendations/Catalog Service/Personalization: Evaluating Shopify apps and features that enhance customer experience, such as advanced search plugins, personalized recommendation engines, and catalog management practices.
  • Personalization Review: Assessing the use of personalization tools and strategies to tailor the shopping experience to individual user preferences and behaviors.
  • CDN & WAF, Security Patch Updates, Payment Gateway Security, Admin Panel Security: Although Shopify manages much of the security infrastructure, it’s important to review the use of apps, access controls, and third-party payment gateways for comprehensive security.
  • App Compatibility and Plugin Review: Assessing the impact of installed apps and plugins on site performance and SEO.
  • Caching Strategy and Site Speed Optimization: While Shopify controls many caching and speed optimization settings, recommendations can include theme optimization and app usage minimization.
  • Customization Assessment & Performance Impact of Custom Code: Reviewing any custom code or modifications to themes for their impact on site performance and maintainability.

SEO (Search Engine Optimization)

  • On-page, off-page & technical SEO: Assessing content optimization, link-building strategies, and technical SEO elements, with a focus on BigCommerce’s built-in SEO tools and how they are being leveraged.
  • Internal links, URLs, & backlinks: Reviewing the site structure for SEO-friendly URL configurations, which BigCommerce allows customization of, and the strategy for internal linking and acquiring quality backlinks.
  • 60+ SEO Factors: A comprehensive review of SEO best practices, considering BigCommerce-specific factors such as built-in blog functionality, data markup, and AMP support for mobile.
  • Product Page/User Experience/Home Page CRO: Focusing on optimizing conversion pathways by leveraging BigCommerce’s customizable themes and extensive app marketplace to improve product page layouts, home page design, and overall site usability.
  • Website Engagement Score: Utilizing analytics to gauge visitor interaction and pinpoint areas for enhancement, with a special emphasis on BigCommerce’s analytics features.
  • Cart Performance Review: Evaluating the checkout process’s efficiency and user experience, considering BigCommerce’s native checkout customization options.
  • Checkout Conversions/AOV Improvements: Offering insights on optimizing the checkout experience and strategies to increase average order value, leveraging BigCommerce’s built-in features like one-page checkout and cross-selling capabilities.
  • Recover Abandoned Carts: Implementing strategies using BigCommerce’s abandoned cart saver feature and third-party apps to re-engage customers who did not complete their purchase.
  • Live Search/Product Recommendations/Catalog Service/Personalization: Reviewing the implementation of features that enhance the shopping experience, such as advanced search functionalities, personalized product recommendations, efficient catalog navigation, and overall personalization of the shopping journey, using BigCommerce’s native capabilities and integrations.
  • CDN & WAF, Security Patch Updates, Payment Gateway Security, Admin Panel Security: BigCommerce provides a secure hosted solution, but it’s vital to assess the use of third-party apps and customizations for their impact on security. Reviewing configurations for CDN, WAF, and ensuring payment gateways and admin panels are secure and up-to-date.
  • App Compatibility and Plugin Review: Assessing the impact of third-party apps on site performance, SEO, and user experience.
  • Caching Strategy and Site Speed Optimization: BigCommerce manages many aspects of performance, but theme optimization and efficient use of apps are crucial for maintaining optimal site speed.
  • Customization Assessment & Performance Impact of Custom Code: Evaluating any store customizations or custom code for their impact on performance, maintainability, and upgrade path within the BigCommerce ecosystem.

SEO (Search Engine Optimization)

  • On-page, off-page & technical SEO: Similar to other platforms but with a focus on WordPress and WooCommerce-specific SEO practices, including the use of SEO plugins like Yoast SEO, optimizing product and category pages, and ensuring that technical SEO foundations are solid.
  • Internal links, URLs, & backlinks: Reviewing the internal linking structure, the SEO-friendliness of URLs (which WordPress allows you to customize extensively), and strategies for building high-quality backlinks.
  • 60+ SEO Factors: A broad review considering WordPress and WooCommerce-specific elements, such as schema markup, social media integration, and mobile responsiveness.
  • Product Page/User Experience/Home Page CRO (Conversion Rate Optimization): Focusing on leveraging WordPress themes and WooCommerce extensions to optimize product pages, the homepage, and overall site design for better user experience and higher conversion rates.
  • Website Engagement Score: Assessing visitor interaction using analytics tools, aiming to enhance user engagement through WooCommerce-compatible strategies like personalized product recommendations, loyalty programs, and targeted promotions.
  • Cart Performance Review: Examining the WooCommerce checkout process for efficiency, customizability, and user friendliness, identifying any issues that might deter customers from completing their purchases.
  • Checkout Conversions/AOV Improvements: Providing insights on optimizing the checkout experience within the WooCommerce framework, including methods to increase average order value through cross-selling and upselling extensions.
  • Recover Abandoned Carts: Implementing WooCommerce-specific tools and strategies for abandoned cart recovery, such as emails and retargeting campaigns, to re-engage customers.
  • Live Search/Product Recommendations/Catalog Service/Personalization: Reviewing the implementation of advanced search plugins, personalized recommendation engines, efficient catalog navigation, and overall shopping personalization, utilizing WooCommerce and third-party plugins.
  • Security Practices: Evaluating the security measures in place for the WordPress site and WooCommerce store, including the use of security plugins (e.g., Wordfence, Sucuri), regular updates of WordPress, WooCommerce, and all plugins and themes, SSL certificate implementation, and secure payment processing options.
  • Plugin Compatibility and Performance: Assessing the impact of installed WordPress plugins and WooCommerce extensions on site performance, SEO, and user experience.
  • Customization and Custom Code Impact: Reviewing any customizations to themes or custom code added to the site for functionality, assessing their impact on site performance, security, and future scalability.
  • Hosting Environment and Site Speed Optimization: Since WooCommerce sites are self-hosted, evaluating the hosting environment’s adequacy for the site’s demands and implementing site speed optimization techniques tailored to WordPress.

What Our Customers Says

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Why Choose Us

Comprehensive Audit Coverage

Our audits are thorough, covering on-page, technical, and off-page SEO aspects. This holistic approach ensures no stone is left unturned in identifying opportunities to enhance your website’s search engine performance.

Customized Solutions

We understand that each business is unique. That’s why we offer both pre-packaged and custom audit plans, tailored to meet the specific needs and challenges of your website, ensuring personalized strategies that drive real results.

Expert Team

Our team comprises seasoned SEO professionals, web developers, and copywriters, ensuring that every aspect of your SEO strategy is handled by experts. This depth of expertise translates into high-quality, effective optimizations.

Actionable Insights and Strategies

Beyond identifying issues, we provide prioritized, actionable recommendations and a strategic roadmap for improvement. This approach ensures that you have clear guidance on how to enhance your site’s SEO effectively.

Flexible Implementation Options

Whether you prefer to implement our recommendations in-house or have our full-service team execute them, we offer the flexibility to choose the best path forward for your business, supported by training and guidance from our experts.

Proven Track Record of Success

Our strategies are not just theories but are backed by substantial results. With our clients generating over $6 billion in revenue over the past five years thanks to our custom SEO strategies, our track record speaks to our ability to deliver tangible business growth.

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