Magento PPC Audit

A Magento PPC audit is a comprehensive review of your paid advertising campaigns — account structure, keywords, bidding, ad copy, landing pages, and conversion tracking — to identify what’s driving results, what’s wasting budget, and where opportunities are being missed on your Magento store.

Audit pricing depends on account size, number of campaigns, and ad spend volume. EbizON provides a fixed-price quote after a brief scoping call to understand your current setup and goals.

Most Magento PPC audits take 1–2 weeks depending on account complexity and campaign history. You’ll receive a detailed report with prioritized recommendations, not just raw data.

Yes, read-only access to your Google Ads (and any other ad platforms you run) is required so we can review actual campaign data, search terms, and historical performance rather than working from assumptions.

An audit is a one-time diagnostic review that surfaces what’s wrong and what to fix, delivered as a report and recommendations. Ongoing PPC management is the continuous execution of those fixes plus day-to-day campaign optimization. Many clients start with an audit before deciding whether to move to full management.

Yes, identifying wasted spend is a core part of the audit. We review search term reports, negative keyword coverage, audience targeting, and bid strategy to flag budget going toward irrelevant clicks or underperforming segments.

Yes. Since most Magento stores rely heavily on Shopping campaigns, we review your product feed health, category structure alignment, and Shopping-specific bidding as part of the audit.

You’ll receive a detailed audit report covering account structure, keyword and spend analysis, ad copy and landing page assessment, conversion tracking accuracy, and a prioritized list of recommended fixes, along with a walkthrough call to review the findings.

Yes. Conversion tracking accuracy is a core part of the audit. Broken or misconfigured tracking on Magento stores is a common cause of misleading performance data, so we verify tags and attribution before evaluating campaign performance.

EbizON’s PPC specialists have hands-on experience running advertising strategy specifically for Magento stores, meaning the audit accounts for Magento-specific factors like product feed structure and category-page alignment, not just generic PPC best practices. You get a data-driven, actionable roadmap, not just a checklist.